In today's competitive environment, delivering consistent service is no longer enough. What differentiates successful businesses is their ability to design and manage the customer experience from the customer's perspective.

The Intensive JICA Course 3: Turn Insight into Action: Improve Your Service Where It Matters Most is specially designed for SME business owners, managers, and team leaders who want to enhance both customer satisfaction and business performance through more effective service management.

Whether you are managing daily service operations or leading a team in a service-oriented industry, this interactive online training will equip you with practical concepts and tools to analyze your current service, identify gaps, and improve the key touchpoints that shape your customer experience.

Why Join This Program?

Many organizations focus heavily on service delivery but struggle to understand how the actual customer experience is created. Without this customer-centric perspective, improvement efforts might not yield the desired business outcomes or true customer satisfaction.

This course helps participants shift from internal thinking to customer-centered thinking. Rather than generic case studies, the program places a strong emphasis on real business application. Participants will work on their own business cases using structured frameworks and worksheets, ensuring that the actionable ideas developed can be implemented immediately after the training.

What You Will Learn

By the end of the program, participants will be able to:

• Understand service from a customer-centric perspective and identify how value is created through service delivery.
• Analyze their current service operations using a structured framework to identify key areas for improvement.
• Identify and prioritize high-impact improvement areas.
• Decide on one clear, practical action to implement immediately in their own organization.

A Practical Learning Experience

This program emphasizes hands-on learning and immediate application. Participants will benefit from a highly interactive approach that includes interactive lectures with practical examples, group discussions, and idea generation for service improvement. Reflection activities and hands-on exercises will allow participants to apply these core concepts directly to their own work contexts.

Who Should Attend?

This program is ideal for professionals seeking to systematically improve the value of their service and customer experience, including:

• Owners, managers, and team leaders in SMEs.
• Operational leaders and professionals managing service operations.
• Professionals working in service-oriented industries (e.g., hospitality, retail, healthcare, education, and professional services) directly involved in delivering customer service.

Training Information

• Course: Intensive JICA Course 3: Turn Insight into Action: Improve Your Service Where It Matters Most
• Date: 5 & 12 September 2026
• Time: 8:30 AM – 11:30 AM
• Venue: Online Zoom Meeting
• Language: English
• Training Fee: Full price $75/person 

Special Offers: Get 15% OFF for Early Bird Registration (before 23 August 2026). Get 20% OFF for Group Registrations (3 people or more) or for EN/CJBI/CJAP/KEIEIJUKU Alumni.

Register Today

Take the next step in transforming your service operations and delivering exceptional customer experiences.

The deadline for registration is 31 August 2026, before 5:00 PM. Seats are limited!

Register early to secure your place: https://forms.gle/vU8CEG4G9Kaguq8A9